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This fourth season billboard for The Voice clearly illustrates that these reality show competitions are now all about the judges and coaches involved, rather than searching for the best new singing talent, as Usher and Shakira step in to fill the temporarily vacant chairs of Cee Lo Green and Christina Aguilera.
There's no doubt the two stars joining Adam Levine and Blake Shelton have the vocal, coolness and diva credentials, but only time will tell if they have the same on screen chemistry as their predecessors.
This season four billboard was spotted along Sunset Boulevard at Laurel Canyon Boulevard on February 20, 2013.
If you're a fan of the show, be sure to also check out The Voice season one billboards, The Voice season two billboards and The Voice season three billboards.
Let the blind auditions begin.
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