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How is it that Virgin America can make its ads look vibrant, fun and engaging, whilst other airlines just seem so corporate and stuffy.
This latest batch of billboards for the airline emphasise their quality selection of in-flight entertainment, from movies and music, to live TV like sports and WiFi capabilities for business travelers and those who can't bear to be switched off-line for any period of time.
Billboards for this new ad campaign, for example the 'Fly with music' creative first appeared around September 7 and the 'Fly with WiFi' version a week later further east along Sunset Boulevard.
A further wave of creatives have resurfaced from mid-October onwards around the streets of L.A., like the 'Fly with movies' ad along Melrose Avenue and the 'Fly with live TV' billboard along Highland Avenue.
These ads still retain the airline's brand colours from previous campaigns and are a bit more visual, relying less on clever copy.
If you like these new creatives, be sure to also check out these other Virgin America billboards that have come before.
Of course safety and courtesy are also priorities when traveling, but why can't every airline be as fun to fly with as Virgin America?
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