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Halloween comes but once a year and we're going to make the most of it this week at Daily Billboard.
This billboard for L.A.'s annual Haunted Hayride employs that familiar horror trope of the tragic family photo with a sinister past.
Indeed this mono family portrait splattered in blood hints at murderous goings-on, and if that's not enough there's also a great big Jack O'Lantern to get the Halloween message across.
This suitably spooky billboard creative was spied above the Happy Ending bar along Sunset Boulevard on October 6, plus along Highland Avenue at Franklin Avenue on October 26, 2012.
Be sure to check out 2011's Los Angeles Haunted Hayride billboard for another ad creative for Griffith Park's Halloween attraction.
Just one more sleep until the witching hour.
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