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This
Memorial Day belongs to the
Hatfields & McCoys, well at least to the new original mini-series from
The History Channel.

The three-part drama airs over three consecutive nights and the true
American story about a decades long family feud really brings out the big guns in the form of
Kevin Costner and
Bill Paxton to lead an all-star cast.

The show has made a stand at
L.A.'s Sunset Strip with this giant double billboard featuring the two heads of family facing off against each other, plus this other standard billboard at
Sunset and
Holloway Drive snapped on May 8
to maximize the series impact in this busy traffic corridor.


In addition to the super-sized ads, this standard landscape version of the same face-off creative was captured along
Pico Boulevard near
La Cienega Boulevard on May 22, 2012.

Get ready for tensions to mount between
West Virginia and
Kentucky and for clans to clash after the end of the
Civil War in this new six-hour drama.

Let's face it, there's nothing like a good family feud on a holiday weekend to liven things up.
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