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With the New Year looming it's time to bust out the mid-season replacements to plug the holes in the television schedules caused by the shows that didn't quite rise to the occasion this Fall.
It always amazes Daily Billboard how much money the studios spend to launch fledgling shows and a vast majority of them don't seem to last beyond three to six episodes.
Hopefully NBC's Deception can buck this trend because these special extension billboards are certainly intriguing advertisements for the new crime drama.
Meagan Good's female 'Detective Joanna Locasto' is forced to go undercover to find the killer when her wealthy socialite friend is murdered.
These special extension creatives really are quite eye-catching, especially at this time of year when there are not so many gimmicky billboards filling the skies.
The 'To find the truth. She'll become a lie' creative was snapped along Sunset Boulevard and Cahuenga Boulevard on December 19, whilst the 'Suspect everyone' face special extension was spotted along the Sunset Strip on December 21, 2012.
Here's wishing you a fun-filled New Year's Eve whatever you get up to, and stick around to usher in 2013 with a fresh and fabulous new TV WEEK.
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